100% of the net profits generated from the sale of the “Save Bristol Bay” product we offer are donated to B4BB. Businesses for Bristol Bay (B4BB) advocates for economic prosperity in the Bristol Bay region and beyond by advancing public policy that provides companies, communities, and individuals with stability and a level playing field. By putting the needs of local businesses that depend on Bristol Bays fisheries first, they can drive responsible economic development in Alaska and the industries that rely on its resources.